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The Fitness Movement

Brand Development & Growth Campaigns

The Fitness Movement

Brand Development & Growth Campaigns

Overview

I help brands become more recognisable, consistent and usable in the real world. That includes visual identity, colour systems, typography, logo usage, design rules, tone of voice and practical guidelines that teams can actually use across packaging, web, social, retail, OOH and internal comms.

Overview

I help brands become more recognisable, consistent and usable in the real world. That includes visual identity, colour systems, typography, logo usage, design rules, tone of voice and practical guidelines that teams can actually use across packaging, web, social, retail, OOH and internal comms.

Overview

Impact

I help brands become more recognisable, consistent and usable in the real world. That includes visual identity, colour systems, typography, logo usage, design rules, tone of voice and practical guidelines that teams can actually use across packaging, web, social, retail, OOH and internal comms.

Impact

I help brands become more recognisable, consistent and usable in the real world. That includes visual identity, colour systems, typography, logo usage, design rules, tone of voice and practical guidelines that teams can actually use across packaging, web, social, retail, OOH and internal comms.

Impact

Client

The Fitness Movement

Category

Brand Development & Growth Campaigns

Role

Creative & Art Director, Design Lead

Year

2019

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Copyright © 2026 Sam James Design

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